Analysis of Business Capital, Ability and Will to Salesof Small Businesses in Kota Pari VillageNorth Sumatra
Keywords:
Business Capital, Ability and Will, Small Business SuccessAbstract
This study aims to analyze business capital, ability, and
willingness to sell small businesses managed by housewives in Kota Pari
Village, North Sumatra. Small businesses managed by housewives play
an important role in driving the local economy and improving family
welfare. However, the factors that influence the success of these small
businesses are not fully understood. This study uses a quantitative
approach with data collection through questionnaires distributed to small
business owners who are housewives in Kota Pari Village. The research
sample consisted of 200 respondents who were randomly selected. The
data obtained were then analyzed using descriptive statistical techniques
and regression analysis. The results showed that business capital, ability
to manage the business, and willingness to develop have a significant
impact on the success of small businesses managed by housewives in
Kota Pari Village. Adequate business capital provides them with the
resources to start and run a business better, while skills in management,
marketing and finance play an important role in increasing productivity
and profitability. In addition, a strong willingness to learn and grow
enables business owners to overcome obstacles and pursue opportunities
in their businesses. This research provides positive implications for
policymakers and small business support institutions in the region.
Encourage greater access to venture capital, skills training, and training
for small businesses. mentoring can help housewives managing small
businesses to achieve greater success and overall contribute to the
economic growth of Kota Pari Village and its surroundings.
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